Throughout the course, you will engage in the critical analysis of case studies presented in the second half of the text Strategic Management Concepts and Cases. For this workshop assignment, you will consider the “Krispy Kreme Doughnuts, Inc., 2015” case and complete the follow-on case analysis assignment.
Upon successful completion of the course material, you will be able to:
Assess the internal environment (strengths, weaknesses, competencies) of the firm.
Demonstrate an enhanced ability to analyze a business situation from multiple perspectives.